5 NEW Tips for Social Media Marketing Your Summer Camp - Part 2

How do I use social media to market my camp?

On January 29th, 2010, Travis presented his 5 NEW Tips for Social Media Marketing Your Summer Camp to a packed room at the Ontario Camps Association conference.   The presentation is full of practical tips for camps who are looking for immediate actions that they can take to improve their online marketing campaigns.

5 Tips

The five tips include (click here to watch the AWESOME! introduction):

  1. Tell visual stories
  2. Love your alumni
  3. Be a better blogger
  4. Remember your "call to action"
  5. Make the most of your Facebook Fan Page

**Please note: some of these posts are password protected but will become open to anyone to read in the next week or so.  If you would like early access to CampHacker.org content then sign up for our newsletter (it's free).

Tip 1 - Tell Visual Stories (part 2 of the series)

Summer Camps need to understand and use effective social media marketing techniques. Part 2 of 6 art 1 - Introduction http://www.youtube.com/watch?v=M87-fJItLXw Part 2 - Tell Visual Stories http://www.youtube.com/watch?v=XK6hDrLB6LM Part 3 - Love Your Alumni http://www.youtube.com/watch?v=ZB16eOn8ht4 Part 4 - Be A Better Blogger http://www.youtube.com/watch?v=gShUqd2Je54 Part 5 - Remember Your CTA http://www.youtube.com/watch?v=CLYRhuVZXP0 Part 6 - Make the Most of Facebook Travis Allison from Walking Maverick Consulting - 2011 Ontario Camps Association conference.

Coming Monday: Part 3 - Tip 2 Love Your Alumni

If you are interested in ways that your camp can improve your social media marketing strategy please fill in the form (click here) for a free 15 minute consultation. You can also call (519.532.7366) or email Travis (travis@walkingmaverick.com).

5 NEW Tips for Social Media Marketing Your Summer Camp - Part 1

How do I use social media to market my camp?

On January 29th, 2010, Travis presented his 5 NEW Tips for Social Media Marketing Your Summer Camp to a packed room at the Ontario Camps Association conference.   The presentation is full of practical tips for camps who are looking for immediate actions that they can take to improve their online marketing campaigns.

5 Tips

The five tips include:

  1. Tell visual stories
  2. Love your alumni
  3. Be a better blogger
  4. Remember your "call to action"
  5. Make the most of your Facebook Fan Page

**Please note: some of these posts are password protected but will become open to anyone to read in the next week or so.  If you would like early access to CampHacker.org content then sign up for our newsletter (it's free).

Summer Camps need to understand and use effective social media marketing techniques. Part 1 of 6 Part 1 - Introduction http://www.youtube.com/watch?v=M87-fJItLXw Part 2 - Tell Visual Stories http://www.youtube.com/watch?v=XK6hDrLB6LM Part 3 - Love Your Alumni http://www.youtube.com/watch?v=ZB16eOn8ht4 Part 4 - Be A Better Blogger http://www.youtube.com/watch?v=gShUqd2Je54 Part 5 - Remember Your CTA http://www.youtube.com/watch?v=CLYRhuVZXP0 Part 6 - Make the Most of Facebook Travis Allison from Walking Maverick Consulting - 2011 Ontario Camps Association conference.

Part 2 - Tell Visual Stories

Coming tomorrow: Tip 1 - Tell Visual Stories

If you are interested in ways that your camp can improve your social media marketing strategy please fill in the form (click here) for a free 15 minute consultation.  You can also call (519.532.7366) or email Travis (travis@walkingmaverick.com).

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In this CampHacker newsletter: The Most Important Camp Lesson and 10 Things Every Camp Should Be Doing On Facebook. Plus the podcast: Why Go To Camp Fairs?

CampHacker Newsletter - 22/2/11

Hello <<First Name>>,

Good Day and Welcome to Our Newsletter:  
 
In doing our research about effective email newsletter strategies we were surprised to learn that most people read newsletters on the weekend  It must be when they feel they have a chance to catch up.  In order to test this, we have decided that we will be moving our newsletter to Saturday mornings every other week.  You'll get your first full "adjusted-day newsletter" this Saturday.

If you are interested in a free 15 minute consultation about your email newsletter then email us (travis@walkingmaverick.com), call (519.532.7366) or fill in the quick online form.


Hard at work designing social media and training strategies for our client camps, 

Beth & Travis Allison
Walking Maverick Consulting
CampHacker.org

Share this CampHacker Newsletter with your camp friends:        

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You've been kind to read this far... here's a couple of gems to tide you over until Saturday

Coming Saturday:

  • How do I make this the best camp staff ever?  Part 2: 
  • Slideshow presentations as a marketing - an article by CampHacker guest host Paul Sheridan
  • 10 Things Every Camp Should Do on YouTube - a companion to Travis' "10 Things" Facebook post


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How do I make this the best camp staff ever? Part 1

Now that you have hired all your summer camp staff...

Build Camp Community Before Summer

09-06_Ouareau560-200x300.jpg

Part 1

Your Staff Package - Be Clear AND Specific 

photo by Travis Allison (@ Camp Ouareau)

  • Be sure to include detailed lists of everything your staff will need to know before they arrive at camp (ex. how time off works, when and how they get paid, what they need to bring to camp - from clothing to first aid kit contents and everything in between)
  • Copies of all necessary forms:  contract (2 copies - 1 for you and 1 for them), police check, health form, parental permission forms if they are underage
  • Dates they need to know and remember
  • New and exciting programmes for them to get excited about
  • Remember to use this package to set the tone for your summer  - be creative, choose your language carefully, outline your expectations, express your excitement!

Life Online:

  • Host an online forum for all staff
  • Post fun questions and camp surveys
  • Encourage the sharing of news, upcoming events (like a concert that staff may wish to attend together)
  • Answer questions staff may have (or ask returning staff members to answer them)
  • allow staff to post requests for support they may require
  • Ask your senior staff members to use the forum to get staff input for programme ideas
  • Share photos of new buildings as they go up in early spring or new canoes as they are purchased
  • Be sure to take a few moments each morning to monitor conversations taking place

Read Part 2

How do you build your camp staff community before the summer?